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News and Updates
10 Feb 2013 : My paper titled "Audience Measurement and Media Fragmentation: Revisiting the Monopoly Question" has been accepted for publication in Journal of Media Economics. You can read a pre-print version here here
6 June 2012 : My Paper Titled "Measuring Media Use Across Platforms: Evolving Audience Information Systems" is now published in International Journal on Media Management
20 March 2012: My Paper Titled "Media Consumption Across Platforms: Identifying User Defined Repertoires" is online as an early publication on the New Media and Society site
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Tag Archives: Social Media
Fake social media profiles: My own experience with Facebook
Just read this blog in the economist, stating how many social media fans/ followers etc are actually fake machine generated accounts. The Blog mentions that Mitt Romney gained 17% followers in a day and interestingly, a friend tweeted about Mitt … Continue reading
Facebook ads impact is just more ‘measurable’ than TV ads, not necessarily ‘effective’
They have been talking for a while about the death of the 30 second commercial. And social media were not the first technologies that inspired such claims.Yet, the size of Facebook with its tightly connected ‘anatomy’ has made these claims … Continue reading
Here’s how Kapil Sibal Should Have Dealt with Facebook or Whoever he had a problem with Online!
Mr Kapil Sibal is upset because certain pages of a social networking site (Facebook) contains material where people express their opinions with rather creative expression to convey their displeasure against the government. He summons the top bosses of these companies … Continue reading
Quick Updates on the NASA Diwali Image Phenomenon : Socially Constructed Thruths and the Persistence of Popularity
October 26th ( 2:40 Pm Chicago Time Less than 48 hrs on) ;66, 248 Shares ( three times over 22,000 before) October 25th ( 14 hrs on) Remember in my original post I had speculated that as India would wake … Continue reading
Posted in Audience Behaviour/ Measurement, Media Technology and Society, Social Media
Tagged 140 char economy, Ignorance, India, nasa diwali india, nasa diwali map, nasa diwali night india, online credibility, satellite images of india, shortform content, Social Media, User generated content, Wisdom of Crowds
7 Comments
Social Media and The Problem with ‘Socially Constructed Truths’ : Why all Believed that the NASA Picture Was Clicked on Diwali
India and her diaspora worldwide was excited about Divali, (the festival of lights), and for good reason. A day before Divali, October 25 2011 3:30 pm CT, I noticed that a map had become a ‘Facebook hit’. In less than … Continue reading
Posted in Audience Behaviour/ Measurement, Media Technology and Society, Social Media
Tagged 140 char economy, Ignorance, India, nasa diwali india, nasa diwali map, nasa diwali night india, online credibility, satellite images of india, shortform content, Social Media, User generated content, Wisdom of Crowds
19 Comments
