Tag Archives: profitability of social media

Fake social media profiles: My own experience with Facebook

Just read this blog in the economist, stating how many social media fans/ followers etc are actually fake machine generated accounts. The Blog mentions that Mitt Romney gained 17% followers in a day and interestingly, a friend tweeted about Mitt … Continue reading

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One cent per character : Will celebrities help Twitter monetise?

So as expected twitter has finally started talking more concretely about its revenue strategies interestingly they have taken to advertising (promoted tweets) as the primary driver along with some exploration into paid accounts. This is an article that talks about … Continue reading

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Has user generated content killed old ‘media logic’ ?

Recently, at a graduate students’ party somewhere in Midwestern United States, two short and sweet videos got very spontaneously produced. What intrigues me is that all it took was a gathering of a cross cultural group, some high “spirits” and … Continue reading

Posted in Media Technology and Society, Memoirs from Chicagoland, Social Media | Tagged , , , , , , , , , , , | 1 Comment

Tweets as Text Messages: Unresolved questions for low internet penetration markets

I am sorry if the title of this post reads like a research paper, (yes you got it) I will blame it on pressures of Grad school. Anyhow: There has been a lot of chatter that the power of twitter … Continue reading

Posted in Audience Behaviour/ Measurement, Media Technology and Society, Social Media | Tagged , , , , , , , | 1 Comment

It’s a blessing that Web 2.0 is unable to monetize

I was recently ‘chatting’ ( yes online indeed!) with a friend about how gtalk and specifically chat within email is the biggest drain on my productivity among all the addictions I have. Even if you drink once a week, it … Continue reading

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