Tag Archives: digital divide

Why mobile Internet in India won’t boom anytime soon?

Haven’t we all been hearing that the Internet boom in India is waiting to happen. We will soon get past the tipping point. We just need to overcome a few barriers. So what are these barriers?  About 10 years ago, … Continue reading

Posted in Indian Media Industry, Language Internet, Media Technology and Society | Tagged , , , , , , , | 7 Comments

To become comfortable with the new, learn from the old:FaceBook and the Phone-Book

Recently a friend informed me about how she ‘unfriends’ people in her FB list from time to time. These are mostly people who she doesn’t perceive any reason for them to be in her network. I thought she was an … Continue reading

Posted in Media Technology and Society, Social Media | Tagged , , , , , , , , , | 4 Comments

The whole point is ‘Lost in Translation’

Web content in vernacular language will work best when it is focused on being in a day to day language, than some words which are technically correct but rarely used Continue reading

Posted in Language Internet, Media Technology and Society | Tagged , , , , , , , , , | 4 Comments

Tweets as Text Messages: Unresolved questions for low internet penetration markets

I am sorry if the title of this post reads like a research paper, (yes you got it) I will blame it on pressures of Grad school. Anyhow: There has been a lot of chatter that the power of twitter … Continue reading

Posted in Audience Behaviour/ Measurement, Media Technology and Society, Social Media | Tagged , , , , , , , | 1 Comment